Ask an Expert: Navigating 2022- The Importance of Strategic Planning

As businesses begin to think about their year end, leaders should consider creating a strategic plan. Many leaders find it difficult to prioritize strategic planning in the face of urgent operational challenges that compete for attention. However, the COVID-19 pandemic has emphasized the need to be agile and prepared, and the long-term growth and sustainability of any team, group or organization depends on having alignment to a compelling vision and well formulated plans to achieve it.

Without a clear and detailed strategic plan you are at risk of diluted and unproductive efforts while likely experiencing the confusion, frustration and fatigue that come from lack of clarity and accountability.

• Why do a strategic plan?
• Thrive State’s four-step strategic planning process
• Common strategic planning pitfalls and their mitigation
• Strategic planning example

Attendees can expect to take the following away from the session:

• Understanding of a simple, four-step strategic planning process
• A strategic planning example and templates to help them with their strategic planning process
• Contact information for strategic planning expertise if needed

This session is open to all businesses in Simcoe County.

Our Expert:

About the Expert Presenter:

Brian Faulkner is a seasoned business leader with over 30 years of experience in the global engineering and construction industry. In 2014 Brian initiated a business management consulting practice with a focus on organizational performance assessments; innovative approaches to strategy development and planning; facilitation of planning focused workshops; establishing visible metrics to track progress towards goals; executive coaching and mentoring for sustainable success; succession planning and transition management. In addition to his practical experience leading large and complex businesses, Brian is a skilled facilitator and personal coach who has a tremendous passion for helping people and the organizations they lead achieve transformative change.