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Petawawa: Facebook and Instagram Advertising on a Small Budget

November 14 @ 1:00 pm - 4:00 pm

Petawawa: Facebook and Instagram Advertising on a Small Budget

This workshop is a free IN-PERSON event for small businesses in the Upper Ottawa Valley.

Whether you have $5, $50, or $100 a month to spend on Facebook and Instagram advertising, you can still reach your target customers and clients. Discover some creative ways to do so in this fast-paced, intermediate-level workshop.

You’ll learn:

  • The options for advertising on Facebook and Instagram
  • How the Facebook and Instagram algorithms work, so your content can cut through and be seen, even without spending money
  • How to decide when to boost a post, and how much to spend
  • How to target your ads to your ideal customer or client based on demographics, geographic area, and more
  • How to create successful written copy and imagery for Facebook and Instagram ads

Laptop computers aren’t absolutely necessary for this class, but we recommend bringing a laptop to follow along.

If you are experiencing symptoms of COVID-19, or have been in close contact with someone who is positive for COVID-19, please do not attend this workshop.


Quality Inn & Suites
3119-B Petawawa Boulevard
Petawawa, ON K8H 1X9 Canada